Privacy Policy & Cookie Policy

Last updated: October 20, 2026

1. Data Controller

The data controller for this website is Manuel Meschia, acting as a private individual.

For privacy-related questions, requests, or to exercise your rights, contact:

• Email: auramm.official@gmail.com
• Website: https://www.auramm.com

2. Purpose of processing

This website uses Google Analytics 4 (GA4), provided by Google Ireland Limited, exclusively for aggregate statistical purposes and website performance optimisation. We use GA4 to understand general traffic volumes, visit patterns, browsing behavior, and the performance of our content, without using the data for profiling or profiling-based decisions.

We do not collect personal data for other commercial purposes, and we do not use analytics for advertising targeting.

3. Details of the provider and data handling

The analytics tool is provided by Google Ireland Limited, located at Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics 4 has native IP anonymisation enabled, which means IP addresses are anonymised before being processed and retained in aggregated form. The system also supports privacy-friendly measurement settings in line with current browser and data protection requirements.

No personal data is collected or processed without the explicit, optional consent of the user through the cookie banner available on the site.

4. Legal basis

We process analytics data only after the user has provided explicit and voluntary consent through the cookie banner. In other words, no analytics data is collected unless the user accepts the relevant consent options.

Technical cookies necessary for the basic functioning of the website may be used in accordance with the applicable rules for essential functionality. Non-essential analytical cookies are activated only after clear consent.

5. Data categories collected

The following categories may be processed when analytics is enabled:

• IP address (anonymised by GA4 before processing)
• Browser type and version
• Device type and operating system
• Approximate geographic location (country/region-level)
• Referrer URL and landing pages
• Pages visited, session duration, and interaction metrics

These data are used in aggregate form to improve the usability of the site and to understand which pages are most useful to visitors.

6. Cookies used

We use cookies and similar technologies only when necessary or when the user has consented to their use.

• Technical cookies: required for correct operation of the website, security, and access to essential functions.
• Analytics cookies: used to measure traffic and improve performance using Google Analytics 4.
• Advertising cookies: disabled by default and activated only if the user opts in.

Advertising cookies, Ad user data, and Ad personalization settings are linked to Google’s consent signals. Even though these selectors are present in our consent banner to ensure native technical compatibility with Google Consent Mode v2, this website does not actively run remarketing campaigns or targeted advertising.

7. Your rights under GDPR

In accordance with the GDPR and applicable privacy laws, you have the following rights regarding your personal data:

• Right of access: you may ask what personal data we hold about you.
• Right to rectification: you may request correction of inaccurate or incomplete data.
• Right to erasure: you may request deletion of your personal data, subject to applicable legal exceptions and retention requirements.
• Right to restriction: you may ask us to limit the processing of your data in certain circumstances.
• Right to object: you may object to processing based on legitimate interests or direct marketing.
• Right to data portability: you may request that your data be transferred in a structured, machine-readable format where applicable.
• Right to withdraw consent: you may revoke your consent at any time without affecting the lawfulness of processing carried out before withdrawal.

To exercise any of the above rights, please contact us at auramm.official@gmail.com. We will respond as required by applicable law.

8. Revocation of consent and cookie management

You can change or withdraw your cookie preferences at any time by using the “Manage cookies” button located in the site footer or by reopening the consent banner from the page you are visiting.

When consent is withdrawn, the relevant cookies or analytics features are not reactivated unless you expressly choose to consent again.

9. Retention and security

We keep data only for the period necessary to achieve the purposes described in this policy and in accordance with applicable legal obligations. We use reasonable organisational and technical security measures to protect data from unauthorised access, loss, or misuse.

10. International transfers

Google Analytics may process data in countries outside the European Economic Area, in line with Google’s infrastructure and contractual safeguards. We rely on Google’s compliance measures for such transfers and only use GA4 to the extent needed for aggregated analytics.

11. Contact

If you have any questions about this policy or would like to submit a request relating to your rights, please write to auramm.official@gmail.com.

This notice is intended to be clear, proportionate, and aligned with the principles of transparency and consent required by the GDPR.